Privacy Policy

Asara Physical Therapy and Balance Clinic
Effective Date: March 1st 2026.

Introduction

At Asara Physical Therapy and Balance Clinic (“Asara,” “we,” “our,” or “us”), your privacy is important to us. This Privacy Policy explains how we collect, use, protect, and share your personal information when you visit our website, communicate with us, or receive services at our clinic.

By using our website or services, you agree to the terms outlined in this Privacy Policy.


1. Types of Information We Collect

We may collect the following categories of personal information:

A. Information You Provide Directly

  • Full name

  • Email address

  • Phone number

  • Mailing address

  • Date of birth

  • Insurance information

  • Health history and medical information necessary for treatment

  • Emergency contact information

  • Payment and billing information

B. Information Collected Automatically

When you visit our website, we may automatically collect:

  • IP address

  • Browser type

  • Device information

  • Pages visited

  • Time spent on the website

  • Cookies and tracking data


2. How We Collect Information

We collect information through:

  • Online contact forms

  • Appointment request forms

  • New patient intake forms

  • Newsletter sign-ups

  • Phone calls and in-person communication

  • Email communication

  • SMS/text message opt-in forms

  • Website cookies and analytics tools

Cookies are small data files stored on your device that help improve website functionality and user experience.


3. Purpose of Data Collection

We collect personal information for the following purposes:

  • To schedule and manage appointments

  • To provide physical therapy and related healthcare services

  • To communicate with you regarding your care

  • To process billing and insurance claims

  • To send appointment reminders

  • To respond to inquiries

  • To improve our website and services

  • To comply with legal and regulatory requirements

We only collect information that is necessary for these purposes.


4. SMS Communication and Mobile Opt-In

If you choose to opt in to receive SMS or text messages from Asara Physical Therapy and Balance Clinic:

  • You may receive appointment reminders, follow-up communication, or clinic-related updates.

  • Message frequency may vary.

  • Standard message and data rates may apply.

  • You may opt out at any time by replying “STOP.”

Mobile opt-in, SMS consent, and phone numbers collected for SMS communication will not be shared with third parties or affiliates for marketing purposes.


5. Data Sharing and Disclosure

We do not sell your personal information.

We may share your information only in the following circumstances:

  • With healthcare providers involved in your care

  • With insurance companies for claims processing

  • With billing service providers

  • With secure third-party service providers that assist with website hosting, analytics, or practice management software

  • When required by law, subpoena, or regulatory authority

All third-party vendors are required to maintain appropriate security and confidentiality safeguards.

As stated above:
Mobile opt-in, SMS consent, and phone numbers will not be shared with third parties or affiliates for marketing purposes.


6. HIPAA Compliance

As a healthcare provider, Asara Physical Therapy and Balance Clinic complies with the Health Insurance Portability and Accountability Act (HIPAA). Protected Health Information (PHI) is handled in accordance with federal and state privacy regulations.

You may request a copy of our Notice of Privacy Practices for more information regarding your healthcare data.


7. Data Security

We implement appropriate administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, alteration, or destruction.

While we take reasonable precautions, no method of electronic transmission or storage is completely secure. We encourage patients to avoid sharing sensitive medical information through unsecured email.


8. User Rights

You have the right to:

  • Request access to your personal information

  • Request correction of inaccurate information

  • Request deletion of certain personal information (subject to legal and healthcare record retention requirements)

  • Withdraw consent for communications

  • Opt out of SMS communications at any time

To exercise your rights, please contact us using the information below.


9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites. We encourage users to review their privacy policies.


10. Children’s Privacy

Our services are not directed to children under the age of 13 without parental or guardian consent. We do not knowingly collect personal information from children without appropriate authorization.


11. Changes to This Policy

We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date. Continued use of our services after changes are posted constitutes acceptance of those changes.


SMS Terms & Conditions

By providing your phone number and opting in to receive SMS communications from Asara Physical Therapy and Balance Clinic, you consent to receive text messages related to your care and clinic communications.

SMS Consent Communication:
Phone numbers obtained as part of the SMS consent process will not be shared with third parties or affiliates for marketing purposes. Mobile opt-in information is used solely for clinic-related communications.

Types of SMS Communications:
If you have consented to receive text messages, you may receive messages related to:

  • Appointment reminders

  • Scheduling confirmations or changes

  • Follow-up messages regarding your care or home exercise program

  • Clinic-related updates relevant to your treatment

We do not send promotional or marketing messages without separate explicit consent.

Message Frequency:
Message frequency may vary depending on the type of communication. You may receive recurring messages related to appointment reminders, scheduling updates, and follow-up care based on your interaction with the clinic.

Potential Fees for SMS Messaging:
Standard message and data rates may apply according to your mobile carrier’s pricing plan. Charges may vary depending on whether messages are sent domestically or internationally. Asara Physical Therapy and Balance Clinic is not responsible for any carrier fees associated with SMS communications.

I consent to receive SMS text messages from Asara Physical Therapy and Balance Clinic for appointment reminders, scheduling updates, and follow-up care. Message frequency may vary. Standard message and data rates may apply. Reply STOP to opt out or HELP for assistance. Consent is not a condition of receiving services. I have read and agree to the Privacy Policy and SMS Terms & Conditions.

Opt-Out Instructions:
You may opt out of receiving SMS messages at any time by replying STOP. After you send STOP, you will receive a confirmation message and will no longer receive SMS communications unless you opt in again. For assistance, reply HELP or contact our office directly.

If you have questions about this Privacy Policy or would like to exercise your rights, please contact:

Contact Information

Physical Therapy and Balance Clinic
6537 Preston Road, Suite B, Plano, Texas. 75024
Phone: (469) 892-5222
Email: info@asarapt.com
Website: www.asarapt.com

Privacy Policy